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Twisted X® Furthers Western Innovation With Next Generation of Tech X™

By September 6, 2022September 9th, 2022No Comments


DECATUR, Texas, Sept. 6, 2022 – Twisted X, a Twisted X Global Brands company and leader of sustainability and comfort in footwear, is proud to announce the next generation of its Tech X footwear line. Revolutionary patented CellStretch® Comfort Technology is engineered for the first time in a traditional western profile that features a leather outsole, creating a boot like no other.  

“The Tech X Collection marks the first product in the Western retail industry to reinvent the scale of comfort in Western boots,” said Prasad Reddy, Twisted X CEO. “It truly is a game-changer, incorporating everything you love about Twisted X’s comfort into the classic western boots you need.” 

The fall launch includes four men’s styles and three women’s styles. Each style features a wide square toe and leather outsole with a walking heel. In addition, the collection furthers Twisted X’s commitment to the usage of sustainable materials with the incorporation of leatherTWXand Blend85 footbeds.  

One of the styles in the women’s collection will feature designs by internationally recognized fine artist Olivia Bennett. Her iconic rose design is taken from canvas to boot and embodies a cross-section where nature, art and fashion coexist. 

“Western boots have always been built for function, but there’s no reason they can’t look and feel great too,” said Clayton Smith, Twisted X senior director of sales. “Western is our heritage and we’re proud to continually innovate our offerings knowing that this product category is about more than footwear – it’s a lifestyle.” 

Tech X was first launched in November 2021 after four years of development, but Twisted X has continued to innovate and elevate with new styles. The second release of the Tech X collection featured a low profile and rubber outsole. This extension of the collection will be available in-stores and online beginning in October.    

About Twisted X® 

Twisted X creates comfortable, handcrafted footwear for men, women, and children across the lifestyle, western, work and outdoor categories. In addition to producing innovative products for their customers, Twisted X is known for their cutting-edge comfort technologies, sustainability mindset and philanthropic roots. To learn more about their products, innovations in footwear, and contributions to the community visit 


About Twisted X Global Brands 

Twisted X Global Brands, the home of Twisted X, Twisted X Work, Tamarindo, Black Star Boots, Wrangler Footwear and CellSole®, creates comfortable, handcrafted footwear for men, women, and children across the lifestyle, work, outdoor and western categories featuring patent pending CellStretch® comfort technology. To learn more about the brands, footwear innovations, philanthropy and sustainability efforts, visit